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Customer Value, Customer Focus, Customer Satisfaction
Our Customers Expect "Total Transaction" Quality. So That's What We'd Better Be Building.
The Journal for Quality and Participation
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September 1, 1990
It's not just the product. It's the overall customer experience.
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Quality's Real Accomplishment
It's changed the way people think, and that's very hard to do.
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Upgrading? Don't Bother.
A Rant About Software Quality
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Ultimately, the Point is Value
When all is said and done, all customers are seeking is maximum value.
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One-on-One with Customers
To get your Employees engaged, get them more directly connected to your Customers.
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