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Customer Value, Customer Focus, Customer Satisfaction
Are You a Customer Narcissist?
AMA Journal
|
January 1, 1994
Many attempts to get closer to the customer involve asking the customer to talk to you about you.
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How to Unleash the Real Power of Customer Connections
People's own experiences as Customers is a powerful resource available to you.
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You Want Buy-In to Quality? Then You've Got to Sell It
HR has some selling to do when it comes to Quality.
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Virtual Aggravation
Virtual aggravation can trump real aggravation.
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Quality is Not a Way of Life
What it's about is not screwing up. Why should we be defensive about that?
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