(Every Friday, I am honored and delighted to turn this space over to Mr. Engagement, one of the world’s leading authorities when it comes to Engagement and its related intangibles. I hope you enjoy his contributions to the conversation. JG)
Dear Mr. Engagement:
Since you’re always writing about how respect is the key to higher levels of engagement, I thought you’d like to hear about an idea we’re about to implement at my company.
We’ve got the guys and gals in our model shop building a series of seven, eight-foot-high letters: R-E-S-P-E-C-T. They’re going to line drive leading from our entrance to the employee parking lot. That way, everyone will have a very visible sign as to how just how important respect is at our company!
While I’ve got your attention, I’d appreciate your advice on one thing. Do you think we should add an exclamation point, so that it will read: R-E-S-P-E-C-T-! Or should we keep things more subtle and leave it off?
Thank you in advance for your help,
Jerry Kenney, Chief Engagement Officer, AlphaBetaGamma
Dear Mr. Kenney,
Well done. Nothing says “respect” like treating your employees as though they were toddlers watching an episode of Sesame Street through their windshields as they make their way to the parking lot each morning. Maybe you could make each letter a different—and very bright!—color to better hold the attention of the little darlings.
And by all means add the exclamation point. Maybe even go with italics—and underline?—to make sure they get the point.
Yours in Othership,